Arm & Hammer For Sensitive Skin 4X Concentrated Free Of Perfumes & Dyes Laundry Detergent. New! 20% more loads free. 120 loads. 100 loads. 50% whiter. 50% fresher. Double scoops baking soda. The standard of purity. 120 loads*. Dermatologist tested. For all machines including H-E. Versus the leading value brand on a wash load basis per load. Delivers 120 medium loads as directed (vs. our 100 load 150 oz. 2x liquid). Recyclable if program exists in your area. Safe for septic tanks. Contains no phosphate. Questions Comments ingredients 1-800-617-4220 Mon-Fri 9am-5pm ET or visit us at www.armandhammer.com. 2012 Church & Dwight Co., Inc.