Creme of Nature® Permanent Hair Color Soft Black 3.0. New! Exotic Shine™ color with argan oil from Morocco. Argan oil + micro-spheres: Double argan oil treatments for ultimate conditioning. Strengthens with micro-sphere technology. Rich, vibrant color tones. Up to 100% Gray coverage. Exotic Shine™ color. Strengthens, conditions and adds Exotic Shine for rich, long-lasting vibrant color. Double argan oil treatments for ultimate conditioning: Deeply hydrating Argan Oil from Morocco is rich in fatty acids & essential nutrients to nourish, protect against breakage and give exotic shine. Intensive conditioning treatment: Ultra nourishing treatment with Argan Oil deeply conditions, softens and seals in moisture. Argan oil treatment: Locks in luminous, Exotic Shine for radiant color while smoothing the hair and leaving it silky and soft. Strengthening micro-sphere technology: Super strengthening Micro-Spheres penetrate the hair shaft while coloring to help prevent damage, dryness and breakage. Your hair will feel stronger, and healthier with exotic shine. Try it, you'll love it! Amazing strengthening color, with Exotic Shine. This kit contains: Creme color developer. Permanent creme gel hair color. Argan oil intensive conditioning treatment. Argan oil treatment. Instruction sheet with gloves. www.cremeofnature.com. Questions Need shade advice Contact the experts at Creme of Nature at 1-800-933-4303 or visit www.cremeofnature.com. © Colomer Beauty Brands USA, Inc., Dist.