74 loads (contains approximately 75 loads as measured to bar 2 on cap). Dirt out. Odor out. Low price. More (vs. 75 oz) 50%. For both HE. Contains no phosphate. www.tide.com. www.tide.ca. Questions? 1-800-879-8433. Visit www.tide.com/www.tide.ca. Bottle made from 25% or more post-consumer recycled plastic.