Free & clear of dyes. 3x more (cleaning ingredients per drop vs non ultra dawn) grease cleaning power. Dawn believes in the safety and quality of our products. The only brand trusted by rescue workers (International Bird Resuce uses Dawn Original). Contains biodegradable surfactants. Contains no phosphate. www.pg.com. www.dawn-dish.com. For more ingredient visit dawn-dish.com. Questions? Call toll-free 1-800-725-3296.